eBay understands the importance of historical transactions to sellers who are targeting eBay as their means of product and service delivery. For quite some time now the Hot Items Report has been a valuable tool when it comes to looking at trends and what people are buying. On the heels of Andale Research, eBay has finally given us a tool that provides real usable information, however, it requires that you pay a small fee for its use.
eBay’s says the
“Marketplace Research enables buyers and sellers to gather critical intelligence on buying and selling trends in the eBay marketplace. View and analyze top searches, average start prices, average sold prices and much more. This easy-to-use product makes getting to the data you need quick and efficient…..
For Buyers - Track items you're interested in purchasing and view the average sold prices for those items.
For Sellers - Access up to 90 days of eBay historical completed items data. Understand the demand for items you're planning to sell with charts trending average bids per item, number of completed items and more. View top searches within a category or the entire site to see what buyers are searching for.
The eBay Marketplace Research Tool has 3 options for users:
The various options can be compared on the Marketplace Research Comparison page, but you’ll notice that only the Pro version provides the some of the search capabilities for the serious business owner. Whatever option you choose, this is an important addition to your business success tool arsenal. When used in conjunction with Overture and Google AdWords Keyword Tool, you can only have newfound success in your research efforts for your business.